The station signed on the air at 5:15 p.m. on December 15, 1961. The original call sign was WBOB-FM, with a power of 6,000 watts. WBOB-FM shared studios with WBOB-AM (now WCGX).
WBOB-FM began its Country/Bluegrass/Americana format around the same time it was purchased by Blue Ridge Radio Inc. in April 1985. At the same time, the station switched its call sign to WBRF.
In 1990, the power was increased to 100,000 watts and the transmitter moved to Fishers Peak in Surry County, near the Virginia–North Carolina border.[citation needed]
On June 15, 2009, air personality Toby Young returned to radio with his "Aunt Eloise" character who was part of WTQR radio for 23 years.[6]
WBRF-FM broadcasts the classic country music show, Blue Ridge Back Roads, live from the Rex Theater in Galax weekly.[8] It also broadcasts from the Old Fiddler's Convention every August in Felt's Park, also in Galax.
