History
The station's original construction permit was granted by the Federal Communications Commission on January 2, 1947; it was initially assigned the call sign WMMB, but changed to WMMW on March 4.[4] It began broadcasting June 8, 1947, on 1470 kHz with 1,000 watts of power.[5] The station was licensed to Silver City Crystal Company.[6] An FM sister station, WMMW-FM (95.7), would be added by that December.[7]
On March 5, 2014, Buckley Broadcasting announced that it would sell its Connecticut radio stations, including WMMW, to Connoisseur Media.[8] The sale was completed on July 7, 2014, at a price of $7,922,035. Connoisseur sold WMMW, along with the other Talk of Connecticut stations (except for WWCO in Waterbury), WDRC-FM in Hartford, and W272DO in New Haven, to Red Wolf Broadcasting for $8 million in January 2018;[9] the sale was completed on March 29, 2018.[10]
The call sign was changed to WBOM on April 28, 2020.[11] The station went silent in March 2022, and returned as "The New 102.5" on March 11, 2022.[12]