The Baxter Bulletin was sold to Multimedia in 1976 and Gannett acquired Multimedia in 1995.[2] In August 2021, Gannett sold the newspaper to Phillips Media Group.[3]
In January 2024, the newspaper announced it will reduce its print frequency from five days a week to two (Wednesdays and Saturdays).[4] In August 2024, Phillips Media Group sold the paper to Carpenter Media Group.[5]
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