According to third-party web analytics providers, Alexa Internet, news.com.au was the 12th most visited website in Australia in March 2022.[4] On the web analytics platform Similarweb news.com.au was ranked the 12th most visited website in Australia in January 2025 and was ranked number one in news & media publishers in Australia.[5] Similarweb also stated that the website attracted more than 74 million visitors in January 2025.[5]Nielsen Online Ratings rated news.com.au as Australia's most popular news website as of January 2015.[6]
Whilst frequently ranked as the number-one visited Australian news website in Australia during 2019; as of June 2020, news.com.au had slipped to the third most visited news website in Australia after ABC News Online and Daily Mail Australia.[7]
In November 2024, news.com.au was shown to be the second most-read news media of any format in Australia from an Ipsos iris ranking.[8]