Los Angeles (1983–1993)

Ellard was selected in the second round (32nd overall) of the 1983 NFL draft by the Los Angeles Rams.^[7] Ellard would have a carousel of quarterbacks to catch from in his time that ranged from Jeff Kemp to Jim Everett. In his rookie year, Ellard was used mostly in the field as a returner on kicks. He made 31 combined returns on punts and kicks for 531 yards with one touchdown. He also made 16 catches for 268 yards (on the depth chart, receivers like Mike Barber and Dickerson would get the catches and yards, although Ellard outclassed both in yards per catch). The 1983 season for the Rams ended up being buoyed by the draft picks made for Ellard alongside Eric Dickerson to result in nine wins. While Dickerson set rookie records in yards and other various categories, Ellard would play his part in helping to clinch a playoff spot in the final game of the regular season. Needing a win against the New Orleans Saints to clinch a wild card berth, the Rams would not score a single touchdown from their offense, but they still pulled off a nail-biting 26–24 win. Ellard returned a punt 72 yards for a touchdown (his first in his career) that was in the middle of a sudden 16-point upswing after trailing 7–0 early in the first quarter. For his part, Ellard made six combined punt and kick returns for 130 yards.^[8] In the playoffs, Ellard was used sparingly in the playoff run by the Rams. He made four total catches for 61 yards with 13 returns for 168 yards in two combined postseason games.

In the following year, Ellard would be used slightly more on the offensive side of the ball, starting each game of the season. He caught 34 total passes for 622 yards with six touchdowns, all of which were highs on the team.^[9] Ellard would score eight total touchdowns in the season, with a significant part of that being a four-game stretch from September 30 to October 22. In those four games, he caught a combined 6 passes for 134 total yards with three touchdowns while returning six punts for 207 yards and two touchdowns^[10] Ellard was selected as a punt returner for the Pro Bowl that year (alongside an All-Pro selection), having returned 30 punts for 403 yards and two touchdowns. The Rams made it back to the postseason once again with Ellard as a starter this time. He would catch 2 passes for 22 yards while returning 2 punts for 17 yards, but the Rams would lose 16–13.^[11]

The following year, Ellard kept improving (despite no selections from the press). He caught 54 passes for 811 yards and five touchdowns. He had his first 100-yard game of his career against the Atlanta Falcons on September 29, catching five passes for 123 yards and a touchdown.^[12] On punt returns, he made 37 of them for 501 yards and a touchdown. The Rams made it back to the playoffs once again. Ellard played a small key role in the Divisional Round game versus the Dallas Cowboys. He had a 23-yard punt return that would be followed by a 21-yard catch to eventually lead L.A. to the only points of the first half (a field goal). Ellard caught 2 passes for 33 yards while returning four punts for 37 yards while Dickerson and the Rams ran over Dallas 20–0.^[13] In the NFC Championship Game the following week, Ellard caught and returned just once as the Bears won 24–0. In the 1986 season, Ellard missed the first eight games before returning to catch 34 passes in eight starts for 447 yards and four touchdowns. In the strike plagued 1987 season, Ellard started in 12 of 15 games for the Rams. He caught 51 passes for 799 yards and three touchdowns.

In 1988, Ellard finally soared. He caught a career high 86 passes for a league-high 1,414 yards with ten touchdowns. His 88.4 yards per game also led the league. Ellard was awarded the NFC Offensive Player of the Month award for December, having caught 18 total passes for 298 yards and three touchdowns in three wins to help the Rams into the playoffs.^[14] He continued his run in 1989, although he played in fourteen games. He caught 70 passes for 1,382 yards for 8 touchdowns while leading the league again with 98.7 yards per game. He had the best game of his career in Week 2, catching 12 passes for 230 yards and three touchdowns against the Indianapolis Colts. Although Ellard led the team in receptions/yards/touchdowns once again, he was joined this time with Flipper Anderson to create a duo of 1,000 yard receivers, which they would do again the following year.^[15][16] Ellard finally had a playoff run to remember in 1989. His four catches for 87 yards with a touchdown was his best game to his career in the postseason (which was his eighth played), as the Rams charged to the NFC title game, with Ellard having a 100-yard game against the Giants. However, the San Francisco 49ers neutralized him for two catches on 18 yards in a 30–3 loss. Despite playing for nearly ten more years, Ellard had played his last postseason game, as the Rams were doomed to irrelevance for the rest of their tenure in the city.

Ellard continued on in 1990 at the start of the decline of the Rams. In 15 games he caught 76 passes for 1,294 yards for four touchdowns (ranking in the top five for the former two alongside yards per catch and game). For 1991, he caught 64 passes for 1,052 yards (his fourth straight) with three touchdowns, ranking in the top ten for yards per catch and per game. Ellard moved down in 1992 in every category to break a 1000-yard season. For the first time since his rookie year, Ellard did not lead the way in the receiving side, as Cleveland Gary had more catches (52) with equal touchdowns (although Ellard outfoxed him in yards).^[17] 1993 however proved somewhat better, as he caught over 60 passes for the fifth time in his last six seasons with 945 yards to lead the team in both categories.^[18] However, it would be his last season with the Rams, as he moved to the Washington Redskins. At the time of his move, Ellard held Rams' team records for career receptions (593), receiving yards (9,761), 100-yard games (26), punt return average (11.3), and total offense (11,663).^[19]

Career closure (1994–1998)

On a team that won just three games, Ellard caught 74 passes for 1,397 yards (102 behind league-leader Jerry Rice) to start a new run of 1,000 yard seasons while having six touchdowns. His 87.3 yards per game was the best since the 1990 season as he led the Redskins in catches, yards and touchdowns while catching from quarterbacks such as Heath Shuler.^[20] The next year, Ellard would flourish again as the best receiver for the team, catching 56 passes for 1,005 yards and five touchdowns.^[21] The 1996 year was his last impact season. Playing in each game, he caught 52 passes for 1,014 yards (leading the team once again) with two touchdowns, garnering his seventh 1,000 yard season while leading the league in yards per reception with 19.5. He clinched a 1,000 yard season in the final game against the Dallas Cowboys, catching 7 passes for 155 yards in the 37–10 win.^[22] Ellard played in 11 games to close his Redskins career in 1997, catching 32 passes for 485 yards (the lowest since 1986) with four touchdowns, as receivers like Jamie Asher and Brian Mitchell shone for the team in receiving (however, no one caught for 1,000 yards).^[23] Ellard moved on to the New England Patriots for 1998, although he was inactive for the first eight games. Ellard played in five games and caught five total passes before being shuttled to Washington for two games (catching two passes) before retirement.^[24] In total, he made seven appearances with seven catches with no touchdowns (the second time held with no scores in his career as a receiver, the first being his rookie year).