Moore began his professional life as an English professor at Olivet College in Michigan. He later moved his family to California and accepted a position as a corporate trainer[3] and executive assistant at a technology company.
Prior to working with the McKenna Group, Moore was a sales and marketing executive at Rand Information Systems, Enhansys, and Mitem.[4] He heads his own consulting firm, Geoffrey Moore Consulting,[6] and is a venture partner with Mohr Davidow Ventures and Wildcat Venture Partners as well as managing director at Geoffrey Moore Consulting.[6]