In the town of Beansboro, the local elementary school is canceled for the day due to a seven-inch snowfall. While the adults incessantly complain about the problems they have to deal with due to the snow and ice, the children enjoy the opportunity to play outside in the snow.
Meanwhile, a young aspiring magician named Holly DeCarlo practices a magic act with her tone-deaf nerd friend named Charles, who has a knack for climatology. However, the wind blows Holly's hat off her head and onto a snowman who comes to life as Frosty, thus revealing that Holly's hat was "that old silk hat" featured in the original song and previous adaptations.
A new product appears in Beansboro: an aerosol spray called "Summer Wheeze" that causes snow to instantly disappear, posing a fatal threat to Frosty.[3] Summer Wheeze's inventor, Mr. Twitchell, hopes to use the product to win over the people of Beansboro and be crowned King of the Beansboro Winter Carnival, apparently believing that the title will give him actual dominion over them. At a presentation before the town council, a trustee voices concern about the environmental impact of the untested product; Twitchell orders his pet cat, Bones, to open a trapdoor beneath her seat.
To Twitchell's delight, and Holly's and Frosty's dismay, Beansboro embraces Summer Wheeze, jeopardizing Frosty's existence. The next day in school, shortly after explaining to Holly about snow's virtues, the children now cheer the end of winter; Holly and Charles become Frosty's protectors, hiding him in a freezer and securing refuge for him in an ice castle built for the Carnival.
Later, Holly gets Frosty to appear at the Winter Carnival and successfully persuade the townspeople that snow is worth keeping around. Twitchell furiously aims his truck toward Frosty hoping to run him over, but Bones commandeers the steering wheel to avoid hitting the humans and crashes the truck into the lake.
Frosty is unanimously declared King. As he rides in the royal toboggan past the lake with Holly and Charles, they help a repentant Twitchell and Bones out of the ice water as Frosty offers Twitchell his cape, crown and a ride in the toboggan before Twitchell leaves town. Frosty disembarks the toboggan in pursuit of another adventure but vows to return someday.
An original advertisement for the special coupled with the 1969 Frosty the Snowman, as is commonplace though the two shorts were produced by different studios.
Contrary to its title and consistent pairing with the 1969 Frosty the Snowman special, the two were produced by different companies (Rankin/Bass produced the original, while this special was made by Lorne Michaels' Broadway Video, with help from longtime Peanuts director Bill Melendez, for CBS), and Frosty Returns makes no effort to establish itself in the 1969 special's fictional universe, using different characters, setting and voice actors. Because of Michaels' involvement, most of the cast consisted of sketch comedians from Michaels's other shows; Andrea Martin had starred in The Hart and Lorne Terrific Hour, while Jan Hooks and Brian Doyle-Murray were cast members on Saturday Night Live (a show where John Goodman had made frequent guest appearances).[4] Since Broadway Video produced this special and owned the 1969 original prior to Golden Books' acquisition of the Videocraft International catalog in 1996, Frosty Returns followed the CBS showings of the original and is coupled with the original on most DVD releases; it was not included in the package sold to Freeform's 25 Days of Christmas cable telecasts, nor the package sold to AMC's Best Christmas Ever.[5]
↑Crump, William D. (2019). Happy Holidays—Animated! A Worldwide Encyclopedia of Christmas, Hanukkah, Kwanzaa and New Year's Cartoons on Television and Film. McFarland & Co. pp.111–112. ISBN9781476672939.
