Career in sports journalism
After the war, Broeg joined the St. Louis Star-Times[3] and then the St. Louis Post-Dispatch in 1945.[4] He was reportedly the most prolific writer in the history of the Post-Dispatch.[4] He penned his final Post-Dispatch column in 2004.[2]
He first covered the St. Louis Browns.[4] He was privy to many important events in baseball history. Broeg was partially responsible for the famous picture of Eddie Gaedel at the plate in 1951. He told the photographer to stay at the game until Gaedel came to the plate and the picture was taken.[2]
Later, he helped Bob Gibson win the 1967 World Series. Gibson was unable to get breakfast at the Cardinals' hotel in Boston, so Broeg delivered a ham and egg sandwich. Gibson pitched a complete, winning game.[5]
Broeg is known for coining the nickname "Stan the Man" for Cardinal baseball player Stan Musial,[4] working on the Hall of Fame causes of Cardinals Red Schoendienst, Enos Slaughter and Chick Hafey and helping to devise, and successfully push for the first pension plan for veteran major-league players.[3][6]
Broeg published 20 books on sports.[4] He also wrote a column for The Sporting News for decades.[7]
Broeg was named to the board of directors of the Baseball Hall of Fame in 1972, a position he held for 28 years.[8][1] He was also a longtime member of the Committee on Baseball Veterans.[7]
