Gambar ini merupakan sebuah poster, dan hak cipta atasnya pada umumnya menjadi milik penerbit atau artis/seniman/pencipta dari gambar ini. Penggunaan gambar poster dengan ukuran dan resolusi rendah ini diharapkan dapat:
menyediakan komentar kritis terhadap film, peristiwa, dll. yang bersangkutan atau poster itu sendiri, bukan semata-mata untuk kepentingan ilustrasi
The entire poster: because the image is a poster, a form of product packaging, the entire image is needed to identify the product, properly convey the meaning and branding intended, and avoid tarnishing or misrepresenting the image.
The copy is of sufficient resolution for commentary. Copies made from it will be of inferior quality, unsuitable as artwork on pirate versions or other uses that would compete with the commercial purpose of the original artwork.
As a publicity poster, the image is not replaceable by free content; any other image that shows the packaging of the film would also be copyrighted, and any version that is not true to the original would be inadequate for identification or commentary.